Jiro Meat

Jiro Meat

Jiro Meat is a price competitive and clean label plant based meat made from upcycled
okara.
Clean Label: Made using simple ingredients and processes that consumers are familiar with
Competitively Priced: Cheaper than most plant-based meat alternatives, and on par with real meat prices
Made in Singapore: Lower food miles and carbon footprint produced compared to
imported alternatives

 
 

 

 

What is Jiro Meat?

Jiro Meat is made from the upcycling of okara (soybean pulp) which is the byproduct of soybased food processing for products such as tofu. The upcycled okara undergoes solid-state Fermentation, transforming it into a nutritious plant-based meat with versatile culinary usage.

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Healthier Choice Claims

Jiro Meat is a Healthier Choice plant-based meat that is:

Naturally High in Dietary Fibre

Naturally High in Protein

Naturally Cholesterol Free

It also contains 25% Less Saturated Fat and Sodium than regular plant-based meat alternatives

Sustainability Claims

As the first solid-state fermentation site in Southeast Asia dedicated to the development and pilot-scale production of sustainable, upcycled plant-based proteins and ingredients, Mottainai is able to upcycle up to 1% of Singapore's annual okara waste through the production of Jiro Meat which includes up to 70% of okara.

Comparison of Jiro Meat's Carbon Footprint Emissions Against Animal Meat

Beef

Greenhouse Gases 98.2%
Water 90%
Land 95.7%
Energy 91.8%

Chicken

Greenhouse Gases 75.9%
Water 76.7%
Land 64.1%
Energy 73%

Let's get Cooking with Jiro Meat!